Beauty blogger Mongabong shows us how to achieve a quick and easy sweet casual look in her 1 minute makeup tutorial. Check out the video below if you want to see all swatches of the new Excel Glaze Balm Lip!

Japan's latest lip craze is finally available in Singapore! Introducing the Excel Glaze Balm Lip, a lipstick with a superbly smooth and satin-like texture that each application would simply melt on your lips! This lipstick doubles up as a lip care balm and is luxuriously formulated with moisturising ingredients such as Ceramide and Argan Oil. 

Spring often brings us fresh new cosmetics and this year is no exception! The Excel Extra Rich Powder now comes in two new limited edition shades, the Peach Beige and Peach Glow! 

This premium loose powder is encased in a beautiful rose gold compact case and when applied, it creates a luxuriously hydrated and fluffy complexion for your skin. The powder's formula is enriched with Ceramides and amino acids to enhance the skin's moisture barrier and protect against dryness. 

SANA's latest – and probably also their most exciting – innovation is a multi-tasking makeup primer called The Pate by Keana Pate Shokunin Pore Putty!

The Pore Putty has a revolutionary "4D Fit DX" formula which encapsulates semi-translucent, pore-filling micro powder into a highly stretchable triple-gel. What this triple-gel does is that it adapts into the shape of your pores to give you a natural pore-less look, reduces oily sebums and protects your skin against environmental aggressors.

Excel cosmetics brings you a specially curated makeup kit by Singapore's no. 1 blogger and online personality, Xiaxue! 

"My mantra is always more is MORE, so this Borderline Dramatic kit will be the perfect first step!" says Xiaxue. 

Presenting Japan's latest favourite eye candy, the Excel Real Clothes Shadow! 

These eyeshadow palettes won the prestigious Cosme Japan No. 1 Best Year End New Buys! These are luxuriously formulated with fine coloured pearls to bring out rich and beautiful shades and infused with Squalane to prevent dryness around the sensitive eye skin. Each of these palettes feature four versatile shade pans to create a stunning everyday look! Simply overlap and blend these rich and moist shadows to match your daily outfits.

Fashion and travel blogger Andrea Chong shows us how to achieve Japan's most popular "Elegant Rosy" look in her 1 minute makeup tutorial. Read on to check out the video!

We are excited to reveal the latest addition to our portfolio: EXCEL by Noevir!

Designed for the modern, busy city life, EXCEL's products are easy to use, compact, rich in colour and made to ensure that anyone can achieve in-trend makeup looks even if they lack the proper techniques. One of Japan's top models, Kana Oya was chosen to be EXCEL's brand ambassador because she fully embodies EXCEL's slogan of having a Tokyo Rich Casual style.

Presenting the new limited edition summer seasonal from Maikohan: the Maikohan UV Gel with SPF 50+ PA++++!